California Youth Justice Branding

OVERVIEW

CAYJ (California Youth Justice Project) is a non-profit organization that is set out to educate communities within California about youth incarceration and continue to advocate for youth justice throughout many avenues and approaches that are equitable.

YEAR

2026

ROLE

Brand Direction/Guidelines

Logo Design

Color Coordination

Social Media Design

SERVICES

Graphic Design

About the project

Goal


Throughout this brand guide, you will be able to find all of the information, color palettes, typefaces, and assets that you will need in order to encompass the name of CAYJ. Using this will allow for uniqueness of the brand to be recognizable across social media, websites, and the physical world.

Following the guide is important to keep brand consistency, tone, and empathy towards the landscape of youth justice throughout California.

Smooth Scroll
This will hide itself!

California Youth Justice Branding

OVERVIEW

CAYJ (California Youth Justice Project) is a non-profit organization that is set out to educate communities within California about youth incarceration and continue to advocate for youth justice throughout many avenues and approaches that are equitable.

YEAR

2026

ROLE

Brand Direction/Guidelines

Logo Design

Color Coordination

Social Media Design

SERVICES

Graphic Design

About the project

Goal


Throughout this brand guide, you will be able to find all of the information, color palettes, typefaces, and assets that you will need in order to encompass the name of CAYJ. Using this will allow for uniqueness of the brand to be recognizable across social media, websites, and the physical world.

Following the guide is important to keep brand consistency, tone, and empathy towards the landscape of youth justice throughout California.

Smooth Scroll
This will hide itself!

California Youth Justice Branding

OVERVIEW

CAYJ (California Youth Justice Project) is a non-profit organization that is set out to educate communities within California about youth incarceration and continue to advocate for youth justice throughout many avenues and approaches that are equitable.

YEAR

2026

ROLE

Brand Direction/Guidelines

Logo Design

Color Coordination

Social Media Design

SERVICES

Graphic Design

About the project

Goal


Throughout this brand guide, you will be able to find all of the information, color palettes, typefaces, and assets that you will need in order to encompass the name of CAYJ. Using this will allow for uniqueness of the brand to be recognizable across social media, websites, and the physical world.

Following the guide is important to keep brand consistency, tone, and empathy towards the landscape of youth justice throughout California.

Smooth Scroll
This will hide itself!